Running your own business is hard. There’s so much to do and so much to learn. Often it can feel like you’re all on your own. Or that things would be better if you just had access to some expert advice.
Or even that your bigger competitors have an advantage over you because they can pay for staff to undertake extensive training in almost any aspect of business.
That why 123 Reg has launched Online Business Training – a new, free learning centre which will help small business owners develop the skills they need to succeed. The focus is 100% on helping you learn what you need to know to grow your business online through practical advice that has been proven to work in the real world.
This short video shows what Online Business Training can offer you.
We’re offering three main courses that cover the most important areas of running an online business – from launching your first website to turning one-off purchasers into loyal customers.
Each course is made up of videos lasting between 6 and 14 minutes. There are also quizzes to help you monitor your progress, and you can move through the courses at a pace that suits you. That means you’ll be able to keep working on your business at the same time as learning how to improve it.
So what are the courses and what do they cover?
Designing and building your website
This covers the basics of getting your business online, but it also reveals some of the tips and tricks top designers use to make their websites stand out from the crowd. You’ll also learn about the importance of branding and how it can help set you apart from your competitors.
Getting more visitors and customers
This is the Holy Grail for many online businesses. In this course, you’ll learn not only how to make sure people can find your website, but also how to increase the chances that those people will become customers when they visit. In this course, you’ll be getting to grips with search engine optimisation and social media advertising.
Engaging with your current customers
If you’re running an established business, loyalty is a huge issue. After all, it takes a lot more effort to get a new customer than it does to keep an existing one. In this course, we look at ways to understand your current customers, so you can do more to ensure they stay happy and keep buying from you.
Ready to get started? Just head over to 123 Reg Online Business Training and sign up. Or, if you’re not sure which areas you need training in, why not use our Digital Skills Assessment first to discover the topics you should be making a priority?